Google Analytics is getting a powerful new feature, the company announced today: the ability to track iOS app installs. The new reporting function, which allows customers to better measure marketing ...

Google today announced that it has worked with 20 advertising partners to bring its app install analytics in Google Analytics to iOS developers. To enable this functionality, Google worked with ...

Your law firm website is your most important location: yes, more important than your downtown big city office. Why? Because anyone can access your website from anywhere. According to statists(1) 6.25 ...

Google has released an Android app for its popular Analytics service, allowing users to track the performance of their websites on the go Google has released an Android app for its popular Analytics ...

Google Analytics 4 offers a robust, event-based approach to tracking website activity. However, the deprecation of Universal Analytics has forced many marketers to relearn their favorite analytics ...

Adding to its existing version on Android, Google has now launched a new incarnation of its Analytics app for iOS too. Available globally and optimized for iPhone and iPod touch, Google Analytics lets ...

Google introduced dark mode with Android 1o last year, but it's taking a while to update all of its apps with support for the feature. Google Maps started rolling out dark theme just a couple months ...

This morning, on Google+ via Google’s Webmaster Trends Analyst Zineb Ait Bahajji, Google announced a new feature for app developers within the Google Search Console. Now, you can see in the Search ...

Corbin is a tech journalist and developer who worked at Android Police from 2016 until 2021. Check out his other work at corbin.io. A major update for the Analytics Android app was released last month ...